This is a snapshot of project information archived on 2 September 2022. Please contact the project team for most recent updates.
Discourse Community for Future Business Leaders
Subject: Media, Journalism & Communication Studies
Book Language: U.S. English
Audience: Business students and their composition instructors
Created date: June 3, 2021
Updated date: October 21, 2021
Target Release Date: 2022-04-29
License:
- Attribution
- Non-Commercial
Needs:
- Proofreaders
- Editors
Description:
This OER, Discourse Community for Future Business Leaders, lends itself to improved business expository writing (succinct sentence structure, compelling thesis statements, persuasive arguments, passive vs. active voice, appropriate lexis, and jargon) and is being proposed as a supplemental OER for business students in composition and research courses. It fills a void in the high-need area of business composition that will increase writing achievement for collegiate business students.
Short Description:
This OER is designed to help improve student learning outcomes in writing for business students across post-secondary institutions by exposing them to discourse community, and the importance of understanding lexis and its use in effective business communication. It will be a viable, interactive tool for connecting discourse to collegiate writing that can be used in the classroom and beyond, and can greatly improve student outcomes through this facilitator-led and self-directed study. Further, it will help to improve comprehension of business genres and rhetorical analysis, and help students to better understand rhetoric and how to use language to communicate more effectively.
Milestone 1 -
Draft 1 by December 15, 2021
Milestone 2 -
Finish upload to Pressbooks by December 31, 2021
Milestone 3 -
Complete research, annotations, permissions by January 31, 2022
Milestone 4 -
Revisions by March 15, 2022
Milestone 5 -
Publication by April 2022
Outline
Business leadership and communications
Poll
Leaders at every level
Effective Messaging
Transparency and Clarity
Leaders at every level
Effective messaging
Business as a discourse
What is it?
Why is it important?
Examples
Quiz
QUIZ
Discourse community
Defined
Swales analysis
Written vs. spoken
Lexis and jargon
Quiz
Swales analysis
Written vs. spoken discourse
Lexi and jargon
QUIZ
The language of discourse community
Short essay (200 words)
EXERCISE: SHORT ESSAY
Written business communication
Expository writing
Exercise
Professional writing
Effective writing
Exercise
Expository writing
Professional writing
Effective communication
EXERCISE
Business discourse community genres
TBD
Relationship between genre and discourse community
Formal texts
Informal texts
Textual conventions
Formal texts
Informal texts
Textual conventions
Rhetorical analysis of business genres
Form and medium
Conducting the analysis
Exercise
Form and medium
Conducting the analysis
EXERCISE
Evaluation vs analysis
Accessibility and writing style
Credibility and value
Quiz
Evaluation types
critique
process analysis
Accessibility and writing style
Credibility and value
QUIZ
Evaluation types
Business research
Finding sources
Exercise
Evaluating sources
Citing sources
Exercise
